Phenom
In 2023, Phenom - a rising sports performance brand - enlisted the help of zro-g to develop a new creative and art direction that spans across all product verticals and captures the desired elite, swift, high-energy feel of their products and brand values. We challenged ourselves to use their shard asset, taken from the P icon, in as many ways as we could to amplify their visual language.
Mission Details:
Key art samples
Graphic language system for product lines
Web assets
Social media templates
Product technology icon set
